Digital Marketing

Augmented reality (AR) is becoming increasingly popular among consumers — and increasingly more available to marketers as a creative channel...

A new report released by Pega that examined consumer attitudes towards artificial intelligence indicates that despite the growing usage of AI...

Salesforce announced Salesforce Blockchain at its annual TrailheaDX developer conference last week. The low-code platform, built on the opensource Hyperledger...

Google has reacted to Amazon’s market dominance with a Smart Bidding solution that is designed to simplify bid management and...

Gartner predicts that the average US adult will own more than six smart devices by 2020, making cross-device IDs and...

Tomorrow is the one year anniversary of the EU’s General Data Protection Regulation (GDPR). The landmark law created a unified,...

There are lots of moving pieces in PPC campaigns and that can make it challenging to pinpoint the cause when...

Large consumer brands are losing share to more nimble, digitally savvy challengers. With one click, consumers can have nearly anything...

Marketo June ’19 release notes are here, emphasizing Marketo’s further integration in the Adobe Cloud family. In addition to giving marketers...

Mailchimp is evolving. In an announcement on Monday, the email service provider revealed the launch of their first full-service marketing...